Post by cocolipid on Feb 28, 2024 13:42:15 GMT 7
To improve positioning on search engines even in foreign countries, an indispensable resource is international SEO . By developing an effective international SEO strategy, in fact, you will be able to climb the positions of search results and thus appear among the first results. By optimizing the website you will therefore increase your online visibility and thus reach users from all over the world with targeted keywords and search results . To expand your business abroad it is very important that your website is clearly visible and positioned on search engines. In fact, according to a study conducted by BackLinko , the first organic result in Google's SERP obtains an average of 32% of total clicks .
But what are the fundamental points for developing an international SEO strategy? Each Peru Phone Number activity requires a tailor-made study to define which SEO strategy is most suitable, however there are 4 mistakes to absolutely avoid in every international SEO strategy . 1. Don't localize your keyword research The first step of every SEO strategy is keyword analysis . Since this is an international SEO strategy, however, it is necessary to analyze the keywords by locating in the various countries, as in each of them there will be linguistic and/or cultural differences . Furthermore, from the localized analysis of keywords you will be able to discover which are the most searched for and what the trends are in that country, thus using specific and relevant keywords for your audience in order to appear in the top positions of the local SERP. 2.
Not analyzing local consumer habits Each country your business targets has its own peculiarities and distinctive characteristics, and this is also reflected in the habits of the local population . In fact, for your international SEO strategy it is advisable to analyze what their habits are also on a digital level. For example, while Google is the most used search engine throughout Europe and America, this is not the case in other countries. If one of the markets your business is targeting is China or Russia, it is very important that your international SEO strategy includes using WeChat or Baidu for China and Yandex for Russia as search engines. And this is because in these countries Google is not the search engine commonly used by the local population.
But what are the fundamental points for developing an international SEO strategy? Each Peru Phone Number activity requires a tailor-made study to define which SEO strategy is most suitable, however there are 4 mistakes to absolutely avoid in every international SEO strategy . 1. Don't localize your keyword research The first step of every SEO strategy is keyword analysis . Since this is an international SEO strategy, however, it is necessary to analyze the keywords by locating in the various countries, as in each of them there will be linguistic and/or cultural differences . Furthermore, from the localized analysis of keywords you will be able to discover which are the most searched for and what the trends are in that country, thus using specific and relevant keywords for your audience in order to appear in the top positions of the local SERP. 2.
Not analyzing local consumer habits Each country your business targets has its own peculiarities and distinctive characteristics, and this is also reflected in the habits of the local population . In fact, for your international SEO strategy it is advisable to analyze what their habits are also on a digital level. For example, while Google is the most used search engine throughout Europe and America, this is not the case in other countries. If one of the markets your business is targeting is China or Russia, it is very important that your international SEO strategy includes using WeChat or Baidu for China and Yandex for Russia as search engines. And this is because in these countries Google is not the search engine commonly used by the local population.